With the facepalm worthy news story of the day, week, month, Paramount Pictures has delayed the release of Jon M. Chu‘s ‘G.I. Joe: Retaliation’ until March 29, 2013, a full nine months after its originally scheduled release date of June 29th. Deadline reports that the reason for the delay is for the film to undergo a full 3D conversion *groans*. A studio exec at Paramount outlined the reasoning for the delay as: “We’re going to do a conscientious 3D job because we’ve seen how it can better box office internationally. Jim Cameron did all of Titanic‘s 3D in post – and look how well that movie turned out.”

In my eyes this decision is nuts, especially considering the amount of money Paramount must have already spent on marketing ‘G.I. Joe: Retaliation,’ in the form of a number of trailers, TV spots, a tonne of posters, and interviews. Even considering how mind-numbingly bad I thought the first ‘G.I. Joe’ movie was, I was actually looking forward to this,  I’m now seriously confused as to how they plan to launch a brand new marketing campaign early next year. ‘G.I. Joe: Retaliaton’ has Channing Tatum (Duke), Ray Park (Snake Eyes), and Byung-hun Lee (Storm Shadow) reprising their roles from the first film. While the likes of Dwayne ‘The Rock’ Johnson (Roadblock), Adrianne Palicki (Lady Jaye), RZA (Blind Master), D.J. Cotrona (Flint), Joseph Mazzello (Mouse), Walton Goggins (Warden Nigel James), Elodie Yung (Jinx), and Bruce Willis (General Joe Colton) all join the sequel. The film is directed by Jon Chu (Justin Bieber: Never Say Never, Step Up 2: The Streets) from a screenplay by Rhett Reese & Paul Wernick based on Hasbro’s G.I. Joe characters.