Cloud Middleware Market Strategies, Market Shares, and Market Forecasts, 2011-2017. IBM middleware has set the standard for cloud architecture. IBM SOA services oriented architecture is the base for enterprise cloud initiatives leveraging middleware to implement the cloud.
The 2011 study has 928 pages and 274 tables and figures. Worldwide markets are poised to achieve significant growth as globally integrated enterprises worldwide move to implement more cost efficient IT systems. Transaction process and Internet workload computer processing delivery modalities depend on the efficiencies of scale achievable using cloud computing.
Vendors are building out localized distribution networks that support a cloud computing systems in a local environment, leveraging cloud middleware, providing remote control of systems and implementation of self-provisioned architecture. SOA, services oriented architecture becomes a core capability of cloud middleware, permitting rapid response to changing market conditions.
The market for cloud computing middleware software is dominated by IBM which has managed to develop a dominant presence in cloud computing middleware. The IBM Websphere SOA, services oriented architecture is a defacto industry standard for cloud computing.
While cloud computing markets overall are intensely competitive, middleware markets have been captured by IBM. Cloud computing is characterized by rapidly changing technology, evolving industry standards and frequent new product and service installations. Competition for cloud services is increasing.
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Existing competitors and new market entrants dominate the market for cloud computing. Cloud computing middleware software companies compete primarily on the basis of performance and robust feature sets.
Hybrid computing challenges relate to achieving breakthroughs that reduce costs of IT infrastructure. Next generation application server solutions implement new technologies. These challenge traditional architectural approaches, and depend on virtualization of the large enterprise servers.
IBM zEnterprise solution implementation of zOS, zVM, and zBX represent breakthrough technologies for Cloud middleware line of business (LoB) application server development and test markets. The IBM zEnterprise solution represents a quantum improvement in data center computing. Companies that have adopted virtualized systems have achieved significant competitive advantage. The server that automates services in the cloud is a technological breakthrough, depending on cloud middleware to achieve integration.
The systems leverage virtualized technology that has been around for 50 years, is fully vetted. Cloud middleware adds a new dimension to the virtualized hardware, creating low cost systems implementations ready for prime time. Now that the virtual systems cost structures are more approachable, due to economies of scale, there are many more uses for cloud middleware than has been true in the past.
CLOUD MIDDLEWARE EXECUTIVE SUMMARY
Cloud Computing Middleware Market Driving Forces
Cloud Computing Middleware Market Shares
Cloud Computing Middleware Market Forecasts
Cloud Middleware Line of Business (LoB) Application
Server Market Forecasts
SOA Provides An Alphabet For Software
1. CLOUD MIDDLEWARE MARKET DESCRIPTION AND MARKET DYNAMICS
1.1 Cloud Computing Middleware Model
1.1.1 Cloud System Continuous Deployment Models
1.1.2 Cloud Computing Multi-tenancy
1.1.3 Pay As You Go Pricing
1.2 Meeting the Challenges of the Internet
1.2.1 Internal Technology Challenges Facing Enterprises
1.2.2 Large One-Time Events
1.2.3 Addressing Challenges Brought by Internet
1.2.4 Web Applications Delivery
1.2.5 Application Accelerator Network Solution Components
1.2.6 Application Accelerator Networks Scalability
1.2.7 Application Accelerator Networks Security
1.2.8 Application Accelerator Networks Functionality
2. CLOUD MIDDLEWARE MARKET SHARES AND MARKET FORECASTS
2.1 Cloud Computing Middleware Market Driving Forces
2.2 Cloud Computing Middleware Market Shares
2.2.1 IBM Cloud Computing for Business Partners
2.2.2 Microsoft Dynamics ERP Applications Move To Azure Cloud Platform
2.2.3 Salesforce.com Service Cloud
2.2.6 Google App Engine
2.2.8 Amazon EC2
2.3 Cloud Computing Middleware Market Forecasts
2.3.1 Cloud Middleware Services Oriented Architecture (SOA) Market Forecasts
2.3.2 Cloud Middleware Services Oriented Architecture (SOA) Market Forecasts
2.3.3 Cloud Middleware Line of Business (LoB) Application Server Market Forecasts
2.3.4 IBM and Hewlett Packard Hybrid Computing Capability for the Line of Business
2.3.5 Cloud Middleware Development and Test Market Forecasts
2.3.6 Cloud Middleware Enterprise Market Segment Totals, Services Oriented Architecture (SOA), LoB Application Servers, and Development and Test
2.4 Cloud Computing Middleware Regional Market Analysis
3. CLOUD MIDDLEWARE PRODUCT DESCRIPTION
3.1.1 IBM Cloud Computing for Business Partners
3.1.2 Monthly Rental of IBM Software for SaaS Providers
3.1.3 Financing for Cloud Builders and Infrastructure Providers
3.1.4 IBM Cloud Partners Optimize Cash Flow And ROI
3.1.5 IBM Global Financing For large Infrastructure Deployments
3.1.6 IBM Cloud Leasing Payment Options
3.1.7 IBM Cloud Computing Specialty
3.1.8 IBM SmartCloud
3.2.1 Salesforce.com Cloud Positioning
3.2.2 Salesforce.com Service Cloud
3.3.1 Oracle Platform As A Service PaaS Platform
3.3.2 Oracle Infrastructure As A Service IaaS
3.3.3 Oracle SOA Suite
3.4 Amazon EC2
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